Car Finance Company Tracks its Dealers and Their Customers with BI

Talk about bad timing. Dealer Services Corporation (DSC) in Carmel, Indiana set up a business to finance auto dealers' inventory in 2005. Three years later the financial downturn had not just cut into car sales, it had put many of their new car dealers out of business as GM and Chrysler dropped dealers and franchises in bankruptcy. That ended the supply of new cars, and financing, to hundreds of dealerships across the country.

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