Oracle Extends Product Master Data Management Capabilities Through OEM Agreement with Silver Creek Systems

Oracle today unveiled Oracleâ Product Data Quality Cleansing and Matching Server, a new offering based on the DataLens™ System from Silver Creek Systems®, a member in the Oracle PartnerNetwork. Oracle Product Data Quality Cleansing and Matching Server has industry-leading capabilities to standardize, match, enrich and correct product data from different sources and systems, using patented semantic-based technology to recognize highly variable product data. By extending Oracle Product Hub with data quality capabilities, Oracle enables customers to improve the accuracy, completeness and integrity of their master product data. As a result, customers are equipped to optimize business functions like procurement, new product introductions, channel penetration, reporting, analytics and IT maintenance costs.

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