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Any time IT organizations are confronted with a new challenge, the conditioned response is to throw software and hardware at the problem. In most cases that usually helps, but when it comes to business intelligence it more often than not only serves to exacerbate fundamental management problems.
That’s why Ambuj Goyal, IBM's General Manager for Business Analytics and Optimization, is pushing customers to engage with IBM’s 4,000 BI consultants on how to create an effective methodology for managing information before they deploy BI software. All too often, we see BI projects fail because the data being analyzed isn’t complete enough to be relevant. The end result is that users lose confidence in the data and fall back on intuition and the information that is readily accessible to them in a spreadsheet.
Article sourced from www.itbusinessedge.com, click here to read full story.
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