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The study by IBM and MIT Sloan Management Review found that there are three keys to building an analytics-ready business: instilling a data-oriented culture, hiring or developing managers who are information literate, and maintaining analytics expertise at the staff level.
"Companies that have all three use analytics to deliver advantage in the marketplace," said David Kiron, executive editor MSMR.
Read more on the research results of IBM and MSMR on analytics here. Sourced by Information Week
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