Wood Distributor Shaves Inefficiencies with IBI Solution

Canadian wood products distributor Goodfellow has gained new insight into its i/OS-resident business data and further honed its just-in-time approach to managing the supply chain as the result of a new business intelligence application based on the WebFOCUS technology from Information Builders (IBI), the vendor announced last week.

As a wholesaler and distributor of wood and wood by-products, Goodfellow understands it is subject to seasonal swings in demand. Nobody builds in the north in the winter, for example. But when the recent North American housing boom came to a screeching halt--and the associated demand for building materials with it--the Quebec company was able to weather the downturn better than others, an advantage that Information Builders attributes in part to Goodfellow's better reporting and BI capabilities.

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